For Elementary: Search and Suggest Algorithms
Interact with a mock social media site and search engine to understand the information that algorithms gather about you to personalize what you see online.
Learning objectives
– I can explain how algorithms use data to personalize information for individuals.
– I can describe the advantages and disadvantages of this technology.
Essential questions
– Why is the information found through search engines and on social media platforms different for different people?
– What are some of the ways that algorithms personalize information for us online?
– Why do search engines and social media platforms use algorithms?
– How do major “ad-tech” companies use algorithms to make more money?